Instagram has increased the limit for photos in carousel posts, allowing users to share up to 20 photos or videos per post, compared to the previous limit of 10. This update is designed to provide more flexibility for content creators and businesses looking to showcase a wider range of content in one post.
What is a Carousel Post?
Instagram’s carousel feature, introduced in 2017, allows users to share multiple photos or videos within a single post, which followers can swipe through. The new limit enhances this feature by enabling richer, more detailed storytelling.
Key Update: 20-Photo Limit
Instagram now allows up to 20 photos or videos in a single carousel post. This change is especially beneficial for content-heavy accounts such as fashion, travel, and food.
Benefits for Users and Businesses
- More Storytelling Power: Creators can tell more complete stories within one post.
- Product Showcasing: Businesses can now present a broader range of products in one go, improving the overall user experience.
- Increased Engagement: The extended format encourages followers to spend more time engaging with the post.
Instagram’s Strategic Direction
This update shows Instagram’s dedication to evolving with user needs and staying competitive in the visual content space.
