Google’s John Mueller says there’s no receive advantages to having an artificially flat URL structure in comparison to person who presentations listing intensity.
The selection of slashes in a URL is by way of no method an indicator of ways essential a page is, or how most likely Google is to surface the web page in search results.
This topic is mentioned during the Google Search Critical WEBSITE POSITIONING hangout recorded on March 26.
A Domain proprietor submits an issue about URL structure asking Mueller his emotions on quick URLs as opposed to URLs that display directory intensity.
this is his reaction.
Google’s John Mueller on URLs With Listing Intensity
As It relates to directory intensity in URLs, the location owner is of the knowledge that it’s no longer a foul thing to turn users the place they are in a site.
Mueller agrees with that presumption, saying “Sure, completely.”
The URL construction of a website is one thing that can be used then again the location proprietor prefers, Mueller says:
“So if essentially the URL construction that you simply have for your website online is one thing that you just can use however you need. Google doesn't depend the number of slashes in your URLs and say: “oh that is like 5 ranges down therefore we will be able to no longer show it as visibly in seek.””
It’s now not essential to have an artificially flat URL structure. That refers to a construction the place it looks as if each web page is one click away from the house page, when actually they may be several levels deep.
the less clicks it takes to get to a web page from the house web page is a sign to Google approximately how essential the page is. However there’s no option to fabricate that signal with a flat URL construction.
“You don’t have to have roughly an artificially flat directory structure. So from that time of view, if you've a listing construction that users can acknowledge and the place you'll tell that typically persons are like even typing within the URL, or reproduction and pasting portions of a URL in combination, i think that’s perfectly wonderful. There’s little need to hide that more or less URL construction from users by means of doing URL rewriting or anything like that.”
Google treats URLs as identifiers of content, now not as a solution to keep in mind site structure. That’s what Google’s internet crawlers are for.
It’s utterly as much as the person web site proprietor whether they favor a flat URL structure or one with intensity. It will not lend a hand or harm a domain via going both means.
“For the most section we deal with URLs as identifiers of content material. We don’t check out to understand the site construction according to the URL. So necessarily putting in place your URL however you wish to have is our recommendation there. It’s without a doubt now not the case that you just wish to artificially make it glance different.”
Listen the entire question and answer in the video below:
